In 2026, jewellery trends are moving beyond traditional clear stones and uniform cuts. Coloured gemstones such as sapphires, rubies and emeralds are becoming increasingly desirable, valued not only for their beauty but for the individuality they bring to each piece. Paired with specialty and vintage-inspired cuts, these stones are redefining both fashion and bridal jewellery.
At Holloway Jewellery, this shift reflects a growing desire for personal expression, craftsmanship and timeless character.
Why Coloured Gemstones Are Gaining Popularity
Coloured gemstones offer something that traditional clear stones often cannot: distinct personality. Each gemstone carries its own depth of colour, natural variation and symbolism, making every piece feel unique.
Sapphires are admired for their durability and range of colours, from classic blue to soft pinks and greens. Rubies are associated with passion and strength, while emeralds are valued for their rich green tones and organic inclusions. These stones resonate with customers seeking jewellery that feels meaningful rather than generic.
Coloured gemstones are also increasingly chosen to mark milestones, anniversaries and personal achievements, extending their appeal beyond purely aesthetic value.
The Rise of Unique and Vintage-Inspired Cuts
Alongside the popularity of colour is a renewed appreciation for distinctive gemstone cuts. Rather than standard round or oval shapes, customers are gravitating towards specialty and vintage-inspired cuts that showcase craftsmanship and individuality.
Cuts such as emerald cut, cushion cut, pear, marquise and step-cut designs emphasise the natural character of coloured stones. These shapes often highlight clarity, depth and tone rather than sparkle alone, creating a refined and elegant look.
Vintage-inspired designs and cuts also draw on heritage design influences, offering a sense of timelessness while still feeling contemporary.
Coloured Gemstones in Everyday Jewellery
Coloured gemstones are no longer reserved for special occasions. In 2026, they are being embraced in everyday fine jewellery such as rings, necklaces and earrings.
Subtle gemstone accents add colour and interest without overwhelming a look. When set in sterling silver or gold, these stones elevate simple designs and make them suitable for daily wear. This versatility has helped coloured gemstones move confidently into modern jewellery wardrobes.
A Shift in Bridal Jewellery
Bridal jewellery is also evolving. More couples are choosing coloured gemstones as centre stones or accent details to reflect individuality and personal story.
Sapphires, in particular, have become a popular alternative to traditional diamond engagement rings, offering both durability and a distinctive aesthetic. Unique cuts further enhance the sense of originality, creating rings that feel bespoke and deeply personal.
This shift reflects a broader move away from convention towards jewellery that represents the wearer rather than tradition alone.
Why Coloured Gemstones Are a Lasting Choice
Coloured gemstones offer longevity in both style and sentiment. Their natural variation ensures no two stones are exactly alike, while unique cuts add character that transcends short-term trends.
When thoughtfully designed, coloured gemstone jewellery becomes an enduring piece that can be worn, cherished and passed down over time.
The Holloway Jewellery Perspective
At Holloway Jewellery, we value gemstones for their individuality, craftsmanship and lasting appeal. Coloured stones and distinctive cuts allow us to create pieces that feel personal, expressive and timeless.
Whether chosen for everyday wear, a meaningful gift or a bridal moment, coloured gemstone jewellery celebrates difference and individuality, making each piece truly one of a kind.



